Blog 6

My candidate, Ben Carson, has not run for any previous office so there is a limited amount of ads that he appears in. I only was able to find two of them on youtube. One of them is his official campaign ad where he announced he was running for president. The other is an ad against obamacare that he appears in. It is paid for by the American Legacy and says is not authorized by any candidate.

I found an article that gives light to the fact that I could not find a lot of TV ads done by Ben Carson. MSNBC posted an article on the amount each candidate has spent on TV ads and Ben Carson has spent the least on campaign ads then any another candidate. Most of the candidates spend their money on TV ads that play in Iowa and New Hampshire.

The main TV ad that I did find that is paid for by the Carson team was around 4 minutes so it covered a lot of issues and a lot of images. It is a candidate positive add and I would say that is focus more on issues than image. Ben Carson is actually not in the ad until the very end his picture comes up. He himself plays no role in the ad.

The ad starts out talking about how this point in our nation is a critical one. He then discusses the issues of: political class, the thought that we need to heal, inspire, revive, how we are more closely connected but more divided as country, we need to stop forcing people to pick sides, respect, common welfare in pursuit of life liberty and happiness, government dependency and debt, special interest groups and political elites, free expression and opportunity, working together, a leader needs to be concerned about next generation not next election, invest in next generation, protect freedom, opportunity for advancement, leave this county better off than we got it, and that he gets his strength from god.

Ben Carson's Ad for President 

There are many images in the ad that I think he is trying to use to play into this image. There are images of families, children growing up and playing, a bald eagle, the capital and thunderstorms, the globe, protests, hospitals, neighborhoods, the constitution, statue of liberty, factory workers, industrial workers, Mont Rushmore, a wedding, the American flag, a church, the statue of Abraham Lincoln, astronauts, people of all skins colors, graduation, firefighters, golden gate bridge, soldiers, wheat fields and it ends with a picture of him.

In this one ad he addresses many issues and backs it up with many images. He incorporates all the "American" images and iconic American places all around the country. I think he did a good job with this ad because it can be relatable to everyone because there is so much in it. I would like to see some more ads from Ben Carson though.